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Home - Corporate Branding
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Corporate Branding Info
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email to contact the webmaster: corporatebranding@tigerstrike.com
Copyright 2005 Corporate Branding Info. All rights Reserved world
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References:
Kotter, J. and Heskett, J. (1992), “Corporate Culture and Performance”,
New York: The Free Press
Thornbury, J. (1999), “KPMG: revitalizing culture through values”,
Business Strategy Review, Vol.10, No.4, 1-15
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